The However, it is not about their quantity, but about their quality. In short, the more links from places that are really valuable in Google's eyes point to our website, the more valuable our website is perceived. Of course, this relationship is a bit more complicated. Nevertheless, in order to fight for the first positions in local search results, we should acquire local links. What links are these? For example, directory entries coming from from local site directories local business groups local governmental and nongovernmental organizations catalogs catalogs on the websites of local chambers of commerce Of course, directories are not the only place where we should look for links, but rather the absolutely basic ones.

In order to attract the attention of the largest possible group of potentially interested people who, by clicking on our link, could reach our website, we should seek cooperation with websites with a large reach. Such as local online media local portals and websites local internet forums local pages contextually related Buy Lead to our activities local influencers bloggers, photographers, social activists, etc. However, it is important that our links provide real value to recipients, so that after reading the material they want to click on the link and visit our website. Buying links will not always give us the desired effect.



Companies "near me" Google Trends, a tool used to measure trends in search engines, has been showing a sharp increase in queries regarding keywords containing the phrase "next to me" for a year. This is, of course, caused by Google's suggestions displayed to mobile device users. When they search for a specific service or company, let's say a law firm, Google suggests them to expand their keywords with the phrase "next to me", thanks to which they will be able to reach companies nearby more quickly. Based on the current location of such a user, results in Google.